Mega Star Entertainment (also known as Sheffield Korea) is a South Korean entertainment company established in 1981 by Kim Jung-hyun. H.P. Baxxter and Rick J. Jordan of Scooter are the current CEOs before Rick J. Jordan's departure of Scooter. It is also called Sheffield Korea, according to Alexandra Kim.
As of 2020, H.P. Baxxter of Scooter operates this company following the original founder, Kim Jung-hyun's death in 2011 due of cancer.
See also: Mega Star Entertainment Discography
Mega Star's discography mainly consists of their releases by MYGIRLS and Scooter. Mega Star has also released and distribuited releases from INNA, Basshunter, Morandi, ItaloBrothers, Mike Candys, ATB, Tiësto, Guru Josh Project, Cascada, Jay Frog, Major Lazer, Alexandra Stan, etc.
- The BOX (1991-present) (name licensed from The BOX Plus Network from the UK; with Imagine Asia) - The main TV channel of the company which broadcasts music and entertainment shows.
- The BOX Music (2001-present) (name licensed from The BOX Plus Network from the UK; with Imagine Asia) - Formerly known as The BOX Shows, it mainly broadcasts music as of 2018 in honor of the BOX channel becomes an entertainment channel.
- BOX FM (1991-present) (name licensed from The BOX Plus Network from the UK; with Imagine Asia) - It broadcasts music and other shows on the radio version of The BOX.
- BOX Magazine (1991-present) (name licensed from The BOX Plus Network from the UK; with Imagine Asia) - The main magazine group from Mega Star. Their issues are published every month.
- BOX.com (formerly box.co.kr) (1991-present) (name licensed from The BOX Plus Network from the UK; with Imagine Asia) - The BOX's main website. It contains music, their schedule, and more. It is available both in English and in Korean.
- BOX News (1991-present) - The news division of The BOX. It consists of every news, like accidents in South Korea, deaths of a famous person, and more news. The website is BOX.co.kr/news
- BOX Sports (1991-present) - The sport division of The BOX. It consists of every sport content, like sport news, winners of the competitions, and more sports. The website is BOX.co.kr/sports
- BOX Music (1991-present) - The music division of The BOX. It consists of every music content, like new releases, announcements of new music, music news, music videos, and more music. The website is BOX.co.kr/music
- BOX Movies (1991-present) (formerly known as BOX Films) - The movie division of The BOX. It consists of new movie releases, movie news, and more movies. The website is BOX.co.kr/movies
- BOX Celebrity (1991-present) - The celebrity division of The BOX. It consists of celebrity gossip, celebrity news, deaths of the celebrtities, and more celebs. The website is BOX.co.kr/celebrity
- BOX TV (1991-present) - The TV division of The BOX. It consists of TV show releases, TV show endings, TV news and more TV. The website is BOX.co.kr/TV
- BOX Fashion (1993-present) - The Fashion division of The BOX. It was launched in 1993 along with BOX Beauty, BOX Animals, and BOX Food. It consists of every fashion thing, like news and more. The website is BOX.co.kr/fashion
- BOX Beauty (1993-present) - The Beauty division of The BOX. It was launched in 1993 along with BOX Fashion, BOX Animals and BOX Food. It consists of every beauty thing, like news and more. The website is BOX.co.kr/beauty
- BOX Animals (1993-present) - The Animal division of The BOX. It was launched in 1993 along with BOX Fashion, BOX Beauty and BOX Food. It consists of every animal thing, like news and more. The website is BOX.co.kr/animals
- BOX Food (1993-present) - The Food division of The BOX. It was launched in 1993 along with BOX Fashion, BOX Beauty and BOX Animals. It consists of every food thing, like news and more. The website is BOX.co.kr/food
- Music BOX (1991-present) - Music BOX's official website. It consists of Music BOX's winner, and who performed if Music BOX airs. The website is BOX.co.kr/MusicBOX
- BOX Music Chart (1991-present) - Unlike Gaon, it is the most longest running chart in South Korea, since Gaon was launched in 2010. BOX Music Chart provides from BOX Top 50, the chart refreshes every Sunday.
- BOX Album Chart (1991-present) - It provides the best selling albums and singles in South Korea. It is similar to BOX Music Chart.
- BOX Social (1999-present) - The BOX's social media. It currently has 500,000,000+ users in all over the globe. Most of the users are Korean. It was launched in 1999, before Facebook and MySpace was popular, BOX Social was the most popular social media until 2014. BOX Social reached 100,000,000 users in 2004, it reached 200,000,000 in 2008, while 300,000,000 in 2011, and finally 500,000,000+ in 2015. Currently, it is still the most popular social media in South Korea than in other countries. Most of the users are 50% Korean, while 50% from other countries. The features are the profile (also known as account), messaging, events, likes, friends, followers, following, and more.
- Fremantle South Korea (200?-present) (name licensed from Fremantle) - Mega Star's main production company for their TV shows and more. It produced Music BOX, Sheffield TV, MYGIRLS TV, Scooter TV and more. Since Decode Korea was sold into Channel A Korea, it was announced that Mega Star has no plans to sell Fremantle Korea. Name licensed from The Bertelsmaan Group.
- MYGIRLS World (2003-2013) - A virtual world made by the girls from MYGIRLS. You can customize your avatar, play games, chat with your friends and more. In September 2013, it was announced that Kontor and MegaStar will shut down MYGIRLS World due of lack of popularity. MYGIRLS World had over 100,000,000+ users before its shut down in 2013. It was available both in English and in Korean.
- Flipline Studios (2009-2013) - In 2009, Mega Star Entertainment bought Flipline Studios with $80 million. Mega Star later added Flipline Studios games (starting from Papa's Burgeria, Papa's Pizzeria and Papa Louie : When Pizzas Attack! were also added on BOX Games websites, in 2006 and 2007 respectively; until Papa's Cupcakeria). In 2013, it was announced that Mega Star Entertainment sold Flipline Studios, however, Flipline Studios continued as a website without an owner, starting from Papa's Pastaria.
- BOX.co.kr former divisions:
- BOX Games (2003-2014) - The BOX's gaming portal website. It was launched in the same date when MYGIRLS World was launched. The most played game was Papa's Freezeria. After Mega Star sold Flipline Studios, Flipline Studios games was still playable until 2014. In November 2014, it was announced that Mega Star will shut down its gaming portal. It currently redirects to BOX.co.kr when you type BOXGames.co.kr or BOX.co.kr/games. It was available both in English and Korean. Most of the users was 50% Koreans, 40% Americans, 2% Canadians, 3% British, while 5% from other country. BOX Games had over 1,000+ games before its closure. It also featured games from Nitrome, Armor Games, Miniclip, and more game publishers.
- Decode Korea (1999-2019) - Name is licensed from Wildbrain (formerly DHX Media) for Decode Entertainment. Decode launched a studio in South Korea to produce their own shows on South Korea. Decode Korea's only produced shows are MYGIRLS TV, Sheffield TV, Music BOX, Scooter TV and other The BOX shows, which was aired on The BOX until MYGIRLS's disbandment in 2019. Decode Korea coproduces their shows with Fremantle South Korea (known as FremantleMedia Korea) and BOX Contents Media. In 2019, it was announced that Decode Korea was sold to Channel A Korea.
All of the artists under Mega Star Entertainment are collectively known as Mega Star Nation or Sheffield Nation.
- TBB (TheBestBoys)
- Scooter (with Kontor Records & Sheffield Tunes)
- Diva DJs (with Spinnin' Records)
- H.P. Baxxter (Scooter)
- Jay Frog
- Sayeon (ex-MYGIRLS)
- Ahyeon (ex-MYGIRLS)
- Nahye (ex-MYGIRLS)
- Chaewon (ex-MYGIRLS)
- Junghyun (TBB)
- Han Ji Won (ex-MYGIRLS)
- Ahn Yoo Yeon (ex-MYGIRLS)
- Kim Ah Yeon (ex-MYGIRLS)
- Park So Lee (ex-MYGIRLS)
- H.P. Baxxter
- Sick Person
- Lil Troy
- H.P. Baxxter
- Sick Person
- Lil Troy
- Kang Ji Hye
- Park Min Hyun
- Ahyeon (ex-MYGIRLS)
- MYGIRLS (1997-2019)
- Dajeong (1997-2011)
- Minah (2001-2013)
- Mari (2001-2013)
- Alexandra Kim (1997-2018; deceased)
- HYE. (2009-2019)
- Rick J. Jordan (1996-2014)
- Ferris Bueller (1996-1998)
- Axel Coon (1998-2002)
- Phil Speiser (2014-2018)
- Etnik Zarari (2018-2019)
- Michael Simon (2006-2020)
- Hi-5 Australia (1999-2019)
- Hi-5 South Korea (2001-2019)
- The Wiggles Australia (1992-????)
- The Wiggles South Korea (????-????)
- Basshunter (2006-2013) (with Dance Nation Records & Ultra Music)
- INNA (2009-2013) (with Ultra Music & Roton Music)
- Cascada (2005-2013) (with Kontor Records & Zooland Records)
- ItaloBrothers (2006-2013) (with Zooland Records)
- Morandi (2007-2010) (with Universal Music Romania)
- Randi (2007-2010)
- Marius Moga (2007-2010)
- R.I.O. (2008-2013) (with Kontor Records & Zooland Records)
- Manian (2008-2013)
- ATB (2000-2014) (with Kontor Records)
- Tiësto (1999-2014) (with Black Hole Recordings & Magik Muzik)